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The modern assistant has an understanding of social media that time-stretched (and old school) magazine executives lack, and increasingly they are assuming responsibility for spreading the magazine's message.
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BY ANDREA ELLIOTT. PHOTOGRAPHS BY RUTH FREMSON 09 Dec, 2013
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Source: http://www.nytimes.com/2013/12/09/business/media/magazine-assistants-add-social-media-to-scheduling-and-coffee-runs.html?partner=rss&emc=rss
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